Rebrand a Digital Agency
developed for Koozai
We were looking for a local agency that had both a sense of vibrancy about their work and could demonstrate real world experience of rebranding. It was apparent from our first meeting with Brand Glue that they were people we could work with, but above all we had confidence they would deliver the goods. Now we are at the end of the journey we have emerged with a fantastic looking and sounding brand that will position our company as one of the UK’s leading Digital Marketing Agencies well into the future. Great job Brand Glue!
Ben Norman, MD
- Rebrand us from Impact Media to a new, exciting name.
Impact Media had, through years of great work and an increasing number of services, literally outgrown its name. While their brand principles would remain the same, the management team wanted to rebrand to reflect a fresh and vibrant perspective, as well as standing out against the competition.
They also wanted a name that was short, memorable and available.
- We got the coffee on. Took baths. Had showers. Went for walks. Developing a short punchy name with an available URL is tough. So is creating a brand with stand-out that fits a tight brief, but the creative juices flowed and lots of names were presented. Koozai stood out, and was chosen for design development.
After presenting several design options the new Koozai design identity and logo was chosen, which was then used to create business cards. Job done.
- Client - Koozai
- Skills/Tools Used - Brand naming, logo design, stationery design