Blog : free advice

Hello, this is our blog where you will find free advice and opinion on branding and marketing your business

Google search basics

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When we hear “Will my website get to page one on Google?” we often end up explaining a few Google search basics and website design rules. We’ve covered a few of them here.

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Impactful marketing messages

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Getting your marketing messaging right and consistent could be the difference between being ignored and your target market taking action. This post is all about creating the right message, and not a right mess.

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Branding – Part 4: Branding consistency

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Consistent branding in any business will make a brand work harder than one in chaos. It doesn’t matter if you’re a global business, or a builder with two vans and a sign working in one county.

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Branding – Part 3: Brand positioning

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Your brand will sit alongside competitors and will be seen by your customers in a certain way. You can influence that by positioning it correctly, and advantageously against your competition.

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Branding – Part 2: What makes up your brand

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As we mentioned in part 1, branding isn’t just about logos, that’s why it’s so important. No matter what size or type of business you have, you’ll have to consider many different facets that make up your brand.

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Branding – Part 1: The basics

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In building a business you will inevitably build a brand or nurture one that’s already established. To succeed, great branding and managing the direction your brand takes is  as vital as managing costs and your people.

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Web design: 10 questions to ask your web designer

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A great website is essential nowadays, and getting the right web design company to help will pay dividends. It’s not just about what looks good, as you’ll need a site that pays back the investment, is easy to use and constructed in way that is search engine friendly.

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